We are exceptionally thrilled to announce the first colorless batch of Takara lab grown diamonds is now available!

Our Takara lab grown diamonds are real, ultra-pure, ultra-hard, colorless lab grown white diamonds.

Takara lab diamonds are purer and harder than 98% of all mined diamonds. This ultra-purity results in exceptional clearness, allowing for amazing light play.

There is currently one cushion cut Takara diamond available, and several rounds including a 1.07ct D/VVS2.

Takara Lab Diamond, 1.07ct D/VVS2. Studio Photo




Today we restocked a number of popular and previously sold out sizes in our Amora Gem!

For our Ultras:

And for our H&A Cushions:

A lot of this restock has sold already today, but we’re trying to focus production towards the 1-2ct sizes in general now so more will be available soon.   To be notified of future restocks, sign up on our notification page here:
Related – we’re also working on making the Amora Gem inventory page a bit nicer looking, so you’ll see some color changes and similar polish going on there.

Here’s the link to the inventory page:

We are very happy to announce that the first princess cut Amora Gems are now available for purchase!  These are 3.60ct – 3.70ct, or just under 8.5mm in size for this first batch.

Additional sizes are in progress now, please sign up on our notification list to be emailed for other size options.

Amora Gem princess cut

Asscher cut Amora Gems in just under 3ct sizes, ranging from 8.20 – 8.37mm in size are now available.


More size options will be available, please sign up here to be emailed for future availability: http://betterthandiamond.com/pages/notify.html

The previously sold-out sizes 7mm and 7.5mm, or 1.25 & 1.5ct equivalent, have been restocked in our Amora enhanced Moissanite and are available for immediate purchase.

Amora enhanced Moissanite.

6.5mm and 8mm sizes are in progress now.  Send an email if you would like to be added to our customer notification list for their restock!

We are extremely pleased to announce our newest Amoras – including our first ever Asscher Amora Gems!

Amora Gem Asscher sample grading report

If you would like to sign up on the waiting list to be notified when the Amora Asscher is available for sale in other sizes, please sign up via our notification list here.

Here is a small snippet of the latest news from BetterThanDiamond.com

Now running on worlds fastest cloud server! We’ve moved our websites from our previous pretty powerful server, to now literally the worlds fastest cloud server. Hopefully with a few clicks on the site you’ll see the speed improvement.

Amora Gem Updates:

Lots more Cushions arriving: As noted previously, Cushions are seeing an explosion in demand and we are in the middle of the largest cushion restocks to date. Our goal here is to whittle the waiting list down and be able to keep inventory in stock for most sizes by the end of April.

Ultra Round updates: We had an interesting ‘streak’ of D color production this past month and if you note, most of the in stock inventory now in stock is D color as the E, F have basically all sold out.
Asscher Amora Gem: The first Amora Asschers are in cutting. The plan is we will start with larger range (such as 10mm) as that gives us a chance to test production on the hardest and most difficult to produce sizes, and then we’ll increase volume for the more popular 7mm – 9mm sizes. The step cuts as noted are particularly tricky due to the toughness of the Amora Gem, so we wanted to prove things on the hardest sizes first and ensure everything is as perfect as we can make it before moving into volume. Hopefully – we’ll have the first of these out for sale by the end of March, and ideally sooner!

Note that our Amora Gem waiting list has moved to the BTD site and is available here:

BTD Updates:

Takara lab grown white diamonds: This project is steadily coming to fruition and we are hoping to have the first of these out for sale by May.

Amora Enhanced Production: We’ve completed a fairly large batch of 7mm and are working on 7.5mm.

Updated 1895 Cartier Reproduction – now ‘Seamless’!: Much like our Timeless Regal, we’ve rebuilt the Timeless 1895 to make it a single ‘seamless’ ring rather than the previous peg design.

This seamless version is now the default for all 1895 ring orders! The product page is here:
1895 Timeless Cartier-style Reproduction ring


The full post can be found on our discussion board, here!


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